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Press/Corporate Identity

Corporate Identity

















Consistently applied, these guidelines will assure a high level of
recognition for the corporation, by providing both efficiency
and continuity in the appearance of all of Priority’s
visual communications.


Priority builds quality into the products and services that carry its name; yet the way in which the company is perceived is shaped largely by the collective appearance of the v­arious ­messages it presents. Every visual statement – whether advertisement, brochure, or expo – ­communicates an impression of the company’s character; each one identifies Priority and helps to determine the company’s brand image.


The Identity assures a high level of recognition

The consistency of its communications must encompass the total framework of every messageThere must be a “style” in which the company’s messages are presented, one which is at once effective, consistent, and immediately recognizable.The corporate style for the organization and presentation of information, as outlined in this guide, provides a far broader set of visual identifiers than the name Priority alone.


Consult this Corporate Identity Manual

Make it a habit to consult this Corporate Identity Manual when you are making publications for Priority. If we all follow the rules and respect theguidelines then our documents will bear the stamp of the professionalism that are carachteristic for us at Priority.


Download

Download Priority Identity Manual here >>

Download Priority logo package here >>









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Financial information

diagramPriority issued 7,500 new shares by which Priority recieved a capital injection of SEK 4 Million. Aero Holding Göteborg AB subscribed to a convertible loan in Priority amounting to 5 Million.
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